Launch of the Freeware ”BMW M3 Challenge“ Game

Automobile fans can experience what driving the BMW M3 Coupé actually feels like for the first time in a simulator at this year’s IAA

Darmstadt, September 11, 2007 – Today 10TACLE STUDIOS AG and the automobile manufacturer BMW are pleased to introduce the freeware game “BMW M3 Challenge” developed by the racing specialists Blimey!Games at the international automobile trade fair IAA. Now all PC car racing game fans can enjoy the excitement of racing the new car model around the Nürburgring for a few rounds – it isn’t just for interested trade fair visitors anymore.

The virtual sports car, which packs 420 horsepower under its hood, can be downloaded for free at www.m3-challenge.com or installed from the CDs/DVDs included in trade magazines. “BMW M3 Challenge” and its four different playing modes will provide plenty of opportunity for determined practice for the soon starting worldwide online competition where talented drivers can register on the official homepage. Up to 1000 drivers will compete against each other to prove their racing skills. The candidates will participate in more than 100 races according to the “shoot-out” method, which sends the best of them to the next race, and on to the next, etc., which become progressively more difficult. The length of the races will vary between 5 and 25 rounds. The thrilling live finale will then crown the best of 14 finalists as the victor. Exciting prizes await the “M3 Challenge World Champion”.

The authentic racing feel of the “BMW M3 Challenge” is based on the international game success “GT Legends” award-winning technology, which was customized to duplicate this year’s M3 model in collaboration with the BMW engineers. The car’s performance, sound effects, visuals and the detailed reproduction of one of the most demanding racetracks in Europe, the Nürburgring, provide a thrilling, realistic test drive experience of the new sports car under racing conditions.